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Originally Posted by ASUSunDevil
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Huss Brewing Co. has reached an agreement with the city of Phoenix and Aramark Corp. (NYSE: ARMK) to open a craft beer taproom and full-service restaurant in the Phoenix Convention Center.
The new restaurant and bar will be built along the convention center’s north side on Monroe Street between Second and Third Streets, facing the Herberger Theater Center. The company was to make the announcement about the project on Tuesday morning.
The new two-story taproom and restaurant will have indoor and outdoor dining space. Huss is working with Aventura Catering, a subsidary of Aramark and the Phoenix Convention Center’s food and beverage partner, on the project. Huss has not publicly disclosed the new taproom's total development costs.
It's taken about 18 months to finalize the project, said Leah Huss, who co-owns Tempe-based Huss Brewing with her husband Jeff.
“We’re looking forward to being a part of the downtown Phoenix community and helping the revitalization of the area, especially bringing a vibrant nightlife back to downtown’s sports, arts and events community,” Huss said.
Project construction is expected to start early this year and be completed by fall.
This will be Huss’ third taproom, along with existing locations in Tempe and uptown Phoenix.
“The Phoenix Convention Center is one of downtown Phoenix’s most visible points of pride, and we are thrilled that they will now house a beloved local company with Huss Brewing Co.,” Phoenix Mayor Kate Gallego said in a statement. “This new location will help further showcase the strength of our community’s craft beer industry to the millions of visitors who come to our city each year.”
In 2018, Aventura renewed its contract with the Convention Center for 10 years. As part of the deal, Aventura committed to investing $6.5 million in improvements and infrastructure at the convention center. Additionally, the city expects to earn more than $90 million dollars in commissions and fees over the life of the contract.
Aventura partnered with Local First Arizona and its founder Kimber Lanning on searching for an Valley-based company to open a brewpub in the Convention Center.
“We’re excited to offer a world-class, communal experience where locals and visitors alike can come together over great food and award-winning local beer, and we found that with Huss Brewing Co.,” Mike Maltese, district manager for Aventura, said in a statement.
Aventura already operates a Starbucks location and has a food court with six different menu options in the Convention Center.