Quote:
Originally Posted by manny_santos
Even in smaller markets like London, local TV covers city hall a lot more than what I see in BC. CTV London, despite various cutbacks over the past 20 years, still covers London’s city hall quite well.
I watched Le Telejournal 22h recently and was surprised to see that it felt more like a provincial newscast than a national newscast, and it included quite a bit of news of local interest to various parts of Quebec (such as a car accident in Montreal or a proposed expansion to Montreal’s metro). Granted, there’s a provincial election campaign right now in Quebec, but there was absolutely no Canadian news from outside Quebec in the whole hour. Only other stories were about Queen Elizabeth’s upcoming funeral and the war in Ukraine. I’d expect that from TVA but not a national public broadcaster.
The commercials were even for Quebec regional businesses like IGA, and Quebec government PSAs. I was watching on the BC Radio-Canada (ICI Columbie-Britannique), which has its own regional newscast at 6:00.
|
That's not impossible but a bit surprising as they usually make it a point of having items from outside Quebec to underline the fact that they are a pan-Canadian network.
On occasion, it even comes across as a bit off and forced.
Overall about 15% of Canadian francophones live outside Quebec, but if we're being honest probably only about half of those outside Quebec on a good day actually consume media in French on a regular basis. (The numbers aren't significantly better for stuff produced in French locally in say Ontario or Manitoba, as opposed to national stuff out of Montreal.)
Whereas close to 100% of Quebec francophones consume media in French.
So realistically about 90% of Radio-Canada TV and radio's audience is in Quebec, and probably close to half is within an hour's drive of downtown Montreal.
(I am not making this up. In my career I've worked for a couple of outfits who had an interest in the media consumption habits of this demographic, and in turning them on to francophone content more - if possible.)