^^^Well, the Rothschild I'm quoting is Nathan Meyer Rothschild about whom Wikipedia says:
Quote:
Nathan Mayer Rothschild (16 September 1777 – 28 July 1836) was a London financier and one of the founders of the international Rothschild banking dynasty.
He was born in the Frankfurt-am-Main ghetto, the fourth child of Mayer Amschel Rothschild (1744–1812) and Gutle Schnapper (1753–1849). In 1798, at the age of 21, he settled in Manchester and established a business in textile trading and finance, later moving to London, England and making a fortune in trading bills of exchange through a banking enterprise begun in 1805. In 1816, his two elder brothers were granted noble status (Freiherr or Baron) by the Emperor of Austria. They were now permitted to prefix the Rothschild name with von or de. Their device of four arrows became five when in 1818 Nathan too was elevated, although he chose not to use his aristocratic title Nathan Mayer, Freiherr von Rothschild.
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Source:
http://en.wikipedia.org/wiki/Nathan_Mayer_Rothschild
The Rothschilds were an extensive family with branches in greater Germany, France and Britain--it's to their wide-ranging interests that they owed much of their success.
Anyway, your interest in obscuring the SOMA Grand facade is shared, but my point was about the fact that people living in SG will get a great view of their neighbors' windows maybe 30 ft away and not much else which might explain why the units, from what I read, aren't exactly hot sellers.