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  #21  
Old Posted Jan 14, 2020, 10:25 AM
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I wish Hadid's design had gone ahead. A slender supertall here would complement Verre and help draw the eye away from the increasingly weird looking wall of supertall superslenders along Central Park south.

And for crying out loud, don't change the address! "Oh nooo 666 how scary! Think of the children!"

Pathetic.
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  #22  
Old Posted Jan 14, 2020, 12:49 PM
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I wish Hadid's design had gone ahead. A slender supertall here would complement Verre and help draw the eye away from the increasingly weird looking wall of supertall superslenders along Central Park south.

And for crying out loud, don't change the address! "Oh nooo 666 how scary! Think of the children!"

Pathetic.
Yup, the Hadid design would have been fantastic.

This tower has low ceiling heights and isn't well suited for modern offices, no matter how much they pour into the building. So it will probably eventually be demolished and replaced.
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  #23  
Old Posted Jan 14, 2020, 4:36 PM
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I think the re-skin will add some much needed light and brightness to the area, but on the whole it is a fairly disappointing remodel.
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  #24  
Old Posted Jan 15, 2020, 3:01 AM
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I think the re-skin will add some much needed light and brightness to the area, but on the whole it is a fairly disappointing remodel.
It's a big disappointment. But location and amenities will get it leased anyway. We should be getting an office tower of twice the size here.
If only zoning allowed for a much larger building (see 270 Park) we would probably see this coming down.



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  #25  
Old Posted Jan 15, 2020, 8:11 AM
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What are the slab heights here, 12 feet? That won't fly today. If they double the heights they'll halve the footage. The render shows no double height floors except the tenth.
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  #26  
Old Posted Jan 15, 2020, 6:02 PM
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What are the slab heights here, 12 feet? That won't fly today. If they double the heights they'll halve the footage. The render shows no double height floors except the tenth.
There are plenty of tenets who would love modern, bright and expansive lobbies and high ceilings in their offices but can't afford the prices that come along with that.
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  #27  
Old Posted Jan 15, 2020, 9:23 PM
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Prime 5th Avenue office space doesn’t come around very often. Even nearby Tower Fifth won’t provide as much space, though expect that to be more premium space.
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  #28  
Old Posted Feb 12, 2020, 10:56 PM
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https://therealdeal.com/2020/02/12/t...ovation-plans/

By Eddie Small
Feb 12, 2020


Quote:
Clark — who also touched on subjects that included climate change and co-working at Tuesday’s event — provided more details about Brookfield’s big plans for 666 Fifth — which it has rebranded as 660 Fifth. The company will build a new façade with floor-to-ceiling windows and do slab cutouts in certain locations throughout the 41-story building to increase its height space, he said.

Brookfield intends to add rooftop space and terraces on the eighth, 10th, 11th and 15th floors as well, Clark said, comparing it to the renovation efforts Brookfield has done at 5 Manhattan West. The firm has estimated the total cost for the renovation at between $300 and $400 million.

“We’re very excited and think it’s going to be a great success,” he said. “So, it’s a little over 1.5 million square feet. If any of you have tenants, please come see us.”
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  #29  
Old Posted Feb 13, 2020, 7:22 PM
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Clark is a man of mediocrity.
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  #30  
Old Posted Feb 16, 2020, 5:17 PM
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Really too bad.

666 Fifth is actually one of the nicest Modernist buildings on Fifth.

Look at the reeking pile of brown horizontal strips next to it. THAT's what needs a reclad, for the good of the city. Not this one.
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  #31  
Old Posted Feb 17, 2020, 6:37 PM
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Wait, what is this?
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  #32  
Old Posted Feb 19, 2020, 6:30 PM
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Wait, what is this?
The proposal across the street.

http://forum.skyscraperpage.com/showthread.php?t=240549
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Last edited by NYguy; Feb 20, 2020 at 4:49 PM.
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  #33  
Old Posted Feb 26, 2020, 9:11 PM
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https://ny.curbed.com/2020/2/26/2115...es-midtown-nyc

Isamu Noguchi’s artwork may be removed from Midtown lobby




By Valeria Ricciulli
Feb 26, 2020


Quote:
Isamu Noguchi’s 1957 artwork in the lobby of 666 Fifth Avenue, which he called “a landscape of clouds,” may be lost with the building’s upcoming revamp, the New York Times reports.

Back in 2018, Brookfield Properties made a deal with Kushner Companies to takeover the building’s operations and upgrade it through a 99-year lease. More recently, in October 2019, Brookfield unveiled their plans to overhaul the tower through a collaboration with Kohn Pedersen Fox.

At the time, the developers said the plans included replacing the facade and renovating the tower’s twin lobbies, which feature part of Noguchi’s work in the building. The Times describes the piece, on the lobbies’s ceilings, as “an upside-down ocean of backlit, undulating aluminum blades.”
Quote:
Brookfield aims to disassemble the pieces and possibly donate them. A spokesperson for the developer told the Times that the piece, which is not landmarked, does not merit preservation given changes previously made to it, which don’t reflect Noguchi’s original vision.

Preservationists strongly disagree: “The most significant part of the original ensemble has survived, and it’s landmark worthy,” Docomomo board member John Morris Dixon told the Times. “The lobby is a great asset that gives a high degree of individuality to the building.”
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  #34  
Old Posted Mar 18, 2020, 5:09 PM
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Sorry disregard. Meant update for Rolex HQ (Addresses are really similar).
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  #35  
Old Posted Mar 21, 2020, 1:52 AM
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Wow. This proposal sucks in so many ways.

The new facade is as bland and as cheap as possible. The old facade had a nice subtle texture that gave it a bit of character. This new facade has nothing. It looks transparent in the render but its going to turn out to be some wavy, featureless glass monolith in some dull shade of blue. It has nothing to make it interesting. No mullions, no interesting variations in the curtain wall. Nothing. A facade like that on the JP Morgan building or 350 Mission in San Francisco couldve made a worthy replacement for the current facade.

Perhaps even worse is the street level portion of the proposed redesign. Its exactly the same as it already is! Look at how much potential retail expansion it could have! Not to mention how ugly the pre-existing retail portion is. It clashes with the entire rest of the building. A good renovation couldve made the base of the building so much more lively and interesting. Such a waste.

This renovation is absolute dog shit. Not to mention it will add competition to nicer office proposals in the area that hinders the possibility of them being realized.

Last edited by TheIllinoisan; Mar 21, 2020 at 2:03 AM.
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  #36  
Old Posted Mar 21, 2020, 5:23 AM
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Originally Posted by TheIllinoisan View Post
Wow. This proposal sucks in so many ways.

The new facade is as bland and as cheap as possible. The old facade had a nice subtle texture that gave it a bit of character. This new facade has nothing. It looks transparent in the render but its going to turn out to be some wavy, featureless glass monolith in some dull shade of blue. It has nothing to make it interesting. No mullions, no interesting variations in the curtain wall. Nothing. A facade like that on the JP Morgan building or 350 Mission in San Francisco couldve made a worthy replacement for the current facade.

Perhaps even worse is the street level portion of the proposed redesign. Its exactly the same as it already is! Look at how much potential retail expansion it could have! Not to mention how ugly the pre-existing retail portion is. It clashes with the entire rest of the building. A good renovation couldve made the base of the building so much more lively and interesting. Such a waste.

This renovation is absolute dog shit. Not to mention it will add competition to nicer office proposals in the area that hinders the possibility of them being realized.
This, all this. At least the current facade is interesting, this is just bland AF. When NYC developers want to strip a building of character, they don't fuck around.
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  #37  
Old Posted Mar 21, 2020, 6:00 AM
TheIllinoisan TheIllinoisan is offline
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This, all this. At least the current facade is interesting, this is just bland AF. When NYC developers want to strip a building of character, they don't fuck around.
Isnt that the damndest truth...
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  #38  
Old Posted Mar 22, 2020, 9:38 AM
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If only Nordstrom had attached themselves to this site instead. Would be a better location for them anyway.

Barnett might have built his original crystalline design on the park in that case. A win-win. I think it had a hotel instead of a store.
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  #39  
Old Posted Mar 22, 2020, 10:35 PM
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NY Developers to New Yorkers:

"Go eff yourselves! We'll make your city look like crap, and take your money in doing so!"
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  #40  
Old Posted Mar 23, 2020, 12:38 AM
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If only Nordstrom had attached themselves to this site instead. Would be a better location for them anyway.
Nordstrom could never afford this location. There is no way you could make the economics work for a flagship department store at this location.
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Barnett might have built his original crystalline design on the park in that case. A win-win. I think it had a hotel instead of a store.
I have no idea what this means. CPT isn't on the park, the tower was designed around Nordstrom, there was no "original crystalline design" and a hotel wouldn't (and couldn't) have taken the retail base.
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