[3rd&Brown]

Also, given this development team, fingers crossed the retail is a Whole Foods or Whole Foods 365.

Very often these developers have existing relationships with the same commercial companies and just slot them in their buildings wherever they go up. Or even, the company goes to the developer and says...based on demographics we want a store in this area, but there is no appropriate space for us. Can you build one?

For sure, even though Fishtown has surpassed Northern Liberties as the "hot" neighborhood, Northern Liberties has become super dense and by far has higher family incomes. That's what's prompting companies like Target, Starbucks, Orange Theory, Heirloom to poke around the area.