Quote:
Originally Posted by JoninATX
Lets not forget about next year Superbowl in Houston. That will create alot of revenue for the city as well even if it's a rare thing to have. Last one was in 2004.
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There is a natural tendency to think that a major sporting event, like a Superbowl, will bring huge amounts of money and future interest in the hosting city.
Multiple studies over the years show that to be pretty much incorrect.
Just this week the "Houston Press" published an article assessing the impact of Houston's 2017 Superbowl gig and it pretty much pans any expectation of any significant economic benefit from any of the possible scenarios that people tend to think will happen:
"No, Houston Will Not Make a Lot of Money Hosting the Superbowl"
Houston Press, Monday, Feb. 8, 2016
http://www.houstonpress.com/news/no-...r-bowl-8136900
Excerpts:
This also means that we Houstonians will be flooded with a year’s worth of propaganda on just how much hosting the Super Bowl means to Houston. About how hosting the game means that Houston is a major city — like Arlington, Glendale, Santa Clara, East Rutherford and Jacksonville are all "major" cities. The propaganda will also include lots and lots of stories on the economic impact of the game on Houston, about how hosting the game will mean a boost along the lines of $500 million (or greater) to the local economy.
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But as you read the propaganda, know this: Most of the numbers you'll hear are lies. Independent studies looking at Super Bowl hosting economics agree that the so-called economic boom does not exist for cities that host the big game. In fact, it’s becoming more and more common, as the NFL extorts more and more from the host cities, for the cities to lose money on the event. Glendale, the Phoenix suburb that hosted the Super Bowl in 2015, lost between $579,000 and $1.25 million hosting the event. It also lost more than $1 million while hosting the 2008 Super Bowl.
... that this is all a good thing for Houston because seeing the Houston skyline on TV will convince millions of people who have never been to Houston to suddenly decide to visit Houston. Only there’s no evidence that this happens.
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Businesses don’t suddenly decide to up and relocate to Super Bowl-host cities. There’s no influx of new residents because of the game. Employees don’t get raises because of the extra money made by employers who were able to fleece visitors. Bob McNair will make some money. The National Football League will make a bunch of money. The city of Houston? It won’t make much, if any, money.
Sure, enjoy the increased attention that Houston will receive, but don’t believe the hype. There won’t be an economic boom. The city will not see a sudden influx of hundreds of millions of dollars into its coffers. Odds are that Houston will lose money hosting the game because just about everybody loses money hosting the Super Bowl.
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