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Old Posted Feb 17, 2016, 3:37 AM
dragonsky dragonsky is offline
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2024 Summer Olympics | Games of the XXXIII Olympiad - Candidate Cities
http://www.skyscrapercity.com/showth...874381&page=17



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Los Angeles 2024 today unveiled the official logo and slogan for its candidature to bring the Olympic and Paralympic Games back to the United States for the first time in 28 years. On the top floor of the USC Downtown skyscraper, with panoramic views of the City's 2024 Games venues, coastline and mountains as the backdrop, more than 100 Olympians and Paralympians joined bid leaders and civic officials to proudly unveil the LA 2024 logo. The soaring figure of the logo is a symbol of athletes reaching for their dreams, the original Spanish name for Los Angeles "the City of Angels," and the Angeleno spirit of optimism and progress that defines Southern California.

The figure is illuminated, lifted and empowered by the rays of the sun, which emanate from a sparkling point of light at the figure’s heart—a palette of colors often seen in the city sky both at dawn and sunset. The sun itself, which LA calls its brightest star, inspires LA 2024's slogan, Follow the Sun.

As LA 2024 Chairman Casey Wasserman said, “Everyday people follow the sun to our city in pursuit of their dreams, spurring unprecedented creativity, innovation and progress. We’re inviting the world to Follow the Sun to California in 2024, to join us in LA for an Olympic and Paralympic Games that signal the dawn of a new era for the Olympic Movement.”

Follow the Sun is also a reference to LA’s year-round sunshine, as well as the “perennial optimism and constant reinvention” that characterize the world’s entertainment capital.

Los Angeles Mayor Eric Garcetti said: “We all know that Los Angeles is a city that breathes Olympism. It’s in our DNA. But this logo is about more than Angelenos’ love for the Games. This logo capture's the essence of LA - a soaring belief that through hard work, creativity and ingenuity, we can follow the sun and reach the highest levels of success. It is with that commitment, that we are excited to continue following our dream of bringing the Games back to a city that loves them.”
http://www.teamusa.org/News/2016/Feb...Follow-the-Sun

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