http://www.azcentral.com/community/s...ian0129Z8.html
New hotel aims to lure young, hip travelers
Angelique Soenarie
The Arizona Republic
Jan. 29, 2007 12:00 AM
SCOTTSDALE - The city is adding another gem to its collection of upscale resorts and nightclubs aimed at young, hip travelers.
Once the home of the James Hotel, the Mondrian Scottsdale, a sister of the original in Los Angeles, debuts Tuesday.
The resort is one of several modern urban resorts owned by Morgans Hotel Group in New York.
Not far from the nightlife, arts and shopping in downtown Scottsdale, the hotel is at 7353 E. Indian School Road.
The modish boutique hotel boasts plenty of amenities, besides its 194 rooms, 15 suites, two apartments, two pools and cabanas. For food and entertaining, it offers fine dining and two trendy bars. Rooms start at $395.
"This makes Scottsdale one of the hottest destinations in the country," said Lauren Simons, vice president of marketing for the Scottsdale Convention & Visitors Bureau. "The Mondrian brings in that cachet and international appeal that Morgans has enjoyed in their hotels around the world."
To help sort through Scottsdale's booming hotel and social scene, the bureau in February will release a 150-page guide about the city's attractions and nightlife.
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And....
Hotel Indigo almost completed
http://www.scottsdalehiphotel.com/
www.hotelindigo.com
http://www.hotelinteractive.com/hi_i...rticle_id=6817
Hotel Indigo Scottsdale Opens
1/3/2007 10:51:46 AM
Hotel Indigo Scottsdale, a fashion-forward, boutique-style hotel will kick off the new year by opening its doors Jan. 5. The 126-room, retail-inspired hotel, located near Scottsdale and Camelback roads, will represent the seventh location for the industry’s first branded boutique hotel experience from InterContinental Hotels Group (IHG).
Everest Holdings LLC, a Scottsdale-based real estate company, invested approximately $17 million to bring Hotel Indigo to downtown Scottsdale. The branded boutique hotel is designed to appeal to lifestyle focused guests who desire affordable luxury, genuine quality and an alternative to traditional hotels. Hotel Indigo provides stylish accommodations and a personalized service experience in a unique and intimate atmosphere. It differs from most in its approach to bring nature inside urban spaces, creating a rejuvenating experience for hotel guests. Furnishings, art and a highly developed graphics-based interiors program stylishly produce a calming and inviting environment for guests.
“Every aspect of Hotel Indigo is unlike anything the Valley has ever experienced before.” said Joseph Blackbourn, president and CEO of Everest Holdings. “It fills the void that exists in the market today between high-priced luxury hotels and lower-end affordable hotels.” The soul of Hotel Indigo’s branded boutique concept is “renewal” – thoughtful changes that are made throughout the year to keep the hotel fresh. The renewal concept provides even the most frequent guest a unique experience with every stay. Hotel Indigo Scottsdale features elements such as vivid murals, area rugs and plush duvets. Public spaces will also transform seasonally through changing artwork, music, flora, murals and directional signage.
Each Hotel Indigo will be unique to its location. The Scottsdale hotel is set apart by its commitment to the local arts. Through its Arts and Culture program, Hotel Indigo Scottsdale has created lasting partnerships with Scottsdale Public Arts, local artists and Arizona State University’s Herberger College of the Arts.
Photography of the Arizona landscape, by four Arizona artists, will be featured on the hotel front and inside corridors. Also, Hotel Indigo Scottsdale, through its partnership with ASU’s Herberger College of the Arts and Scottsdale Public Arts, will grant a scholarship to a selected student for the commission of several projects for the hotel. “Scottsdale is an exciting addition to our Hotel Indigo family. I can’t think of a better place than downtown Scottsdale to showcase our newest, world-class, branded boutique concept,” said Jim Anhut, senior vice president, Brand Development, Intercontinental Hotels Group. “This property has undergone a complete transformation and will truly offer a one-of-a-kind experience.”
About Everest
Everest Holdings, founded by Joseph Blackbourn, is a Scottsdale-based investment and advisory services company concentrating on assets and clients in the Southwestern United States. Investors and clients of Everest include some of the nation’s largest and most seasoned participants in diverse markets. The company serves as a catalyst for its investors to capitalize on opportunities and execute strategies as they arise. Everest’s property portfolio includes the Crowne Plaza Phoenix, Hotel Indigo Scottsdale and Lobo Ranch, in New Mexico. For more information on Everest, visit
www.everestholdings.com.
About Hotel Indigo
The newest member of the InterContinental Hotels Group family, Hotel Indigo is the industry’s first branded boutique hotel experience. It is uniquely designed to appeal to lifestyle focused guests who desire affordable luxury, genuine service and an alternative to traditional hotels without sacrificing any of the businesses amenities they have come to expect. Renewal is the soul of Hotel Indigo’s retail-inspired design concept – thoughtful changes that are made throughout the year to keep the hotel fresh, similar to the way retailers change their window displays. Guestrooms feature signature murals, area rugs, fluffy duvets and slipcovers that change periodically, while public spaces are transformed seasonally through changing aromas, music, artwork, murals and directional signage. From relaxed café dining to high-style rooms – Hotel Indigo creates an intriguing, warm and inviting environment for guests. For more information on Hotel Indigo, please visit
www.hotelindigo.com.
About InterContinental Hotels Group
InterContinental Hotels Group PLC of the United Kingdom [LON:IHG, NYSE:IHG (ADRs)] is the world's largest hotel group by number of rooms. InterContinental Hotels Group owns, manages, leases or franchises, through various subsidiaries, over 3,650 hotels and 543,775 guest rooms in nearly 100 countries and territories around the world. The Group owns a portfolio of well recognized and respected hotel brands including InterContinental® Hotels & Resorts, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites®, Candlewood Suites® and Hotel Indigo®, and also manages the world's largest hotel loyalty program, Priority Club® Rewards with over 30 million members worldwide.
InterContinental Hotels Group offers information and online reservations for all its hotel brands at
www.ichotelsgroup.com and information for the Priority Club Rewards program at
www.priorityclub.com.
